Monday, May 13, 2002

Apparently Guilt-Trip Lit is The Next Big thing. After Chick Lit, Mum Lit, Sick Lit and the like. What's with the rhyming slang soundbite thang? A friend called me a Tech Lit Chick last week (thought I think he might have been overestimating my skills).

It's almost like, if you're a journalist, you're not so bothered about delving into the texture and subtlety of the Big Idea, more about googling on the soundbite-enabled headline before you write a thing. The whole PR hook gone crazy world. Like, even nail varnishes have fifteen minutes of fame now.

No comments: