Tuesday, February 20, 2007

I have one phrase to say to Starbucks and its corporate marketing geeks: geography is not a flavour. Or even - given that it's bound to be a global campaign - a flavor.

Geography is, well, geography. Flavours are wonderful tastes that enhance your food, create texture, culinary experiences. I'm actually so incensed by this abuse of the English language that I am - for once, temporarily - lost for words.


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