Tuesday, July 09, 2002

Telecoms Industry Turbulence
Maybe there are a finite number of brand names. I don't know. But I'm mightily confused that it's One2One who have changed their name to T-Mobile, and Cellnet who have changed their name to O2.

Not least because O2 sounds like either a next generation One 2 One, or my local leisure temple. I've never seen them in the same room...

It's just like that eighties sketch - which I still can't find - about bands breaking up and reforming under a new name.

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